Starbucks App
Starbucks EMEA
Executive summary
The ongoing project focuses on enhancing the Starbucks app for the EMEA region by refining the current patters and introducing new functionalities. This initiative is grounded ...
Car Configurator
McLaren Automotive
Executive summary
The project aimed to improve the user experience of the McLaren car configurator for potential customers. The objectives included updating features, optimizing for mobile, and improving ...
Property valuation platform
Upstix
Executive summary
Upstix reached MediaMonks to refine its platform's conversion funnel, placing a strong emphasis on a user-centric and data-driven approach. The primary objective of the project is ...
Car Purchase Process
McLaren Automotive
Executive summary
The project focused on optimising McLaren Automotive’s car purchase process for the re-launch of a disrupted car model. Through customer journey mapping and a triangulated ...
Skills Assessment App
Aspiring Minds
Executive summary
I was engaged by Aspiring Minds to perform a comprehensive analysis of the AMCAT app following its recent acquisition from a third party company, focusing ...
Corporate Website
LoopMe
Executive summary
The project focuses on redesigning LoopMe's corporate website to facilitate its transition from a startup to an established leader in advertising. Grounded in a thorough analysis of ...
