Starbucks EMEA: Continuous UX Optimisation at Scale
Optimising the Starbucks mobile app across EMEA through iterative data-driven testing and pattern refinement to drive a 25% increase in user retention.
Umberto Pandini
Senior UX Designer
Focused on improving digital experiences through research and experimentation.
McLaren: Omnichannel Configurator Redesign
Optimising McLaren’s digital car configurator for mobile and seamlessly integrating it with physical showroom systems to drive a 30% increase in conversion.
Upstix: Property Valuation Platform Conversion Funnel
Optimising Upstix’s property valuation funnel through user testing and analytics to drive a 15% increase in form completion.
McLaren Automotive: Car Purchase Process Optimisation
Optimising McLaren’s end-to-end car purchase journey across digital and offline channels to drive an 18% rise in sales conversion.